It turns out DuckDuckGo-itself based in Valley Forge, PA, about 90 miles east of Route 15-knew something I didn’t.

I found it hard to imagine that the other drivers on the road were really the audience for an internet company that occupies a very specific niche.

Far more typical are road signs advertising a fireworks store, a sex shop, or Donald Trump. Highways in and out of Silicon Valley may be lined with billboards advertising startups, where they can be easily spied by VCs and other industry influencers, but the post-industrial communities hugging the Susquehanna River will never be confused with Palo Alto. The sight of a tech company on a billboard in rural Pennsylvania was surprising enough to lodge in my memory. It was the logo for DuckDuckGo, the privacy-focused search engine, along with a message: “Tired of Being Tracked Online? We Can Help.” Since that limits the boundaries of the query to within a website, and if you’re just looking for a YouTube video, that’s always more efficient.I was driving up through Pennsylvania last summer, somewhere along US Route 15 between Harrisburg and Williamsport, when I saw a familiar face: a goofy cartoon duck wearing a green bowtie. It would, however, be more convenient to search for YouTube videos on YouTube instead. You can still search for individual items on web pages using the DuckDuckGo search engine. Think of all the videos on YouTube or all the articles on Wikipedia. There’s not just too much content on the internet today, but even on websites. Search Websites Directly from Address Bar Use DuckDuckGo as Lorem Ipsum Generator.Search Websites Directly from the Address Bar.If you decide to try this privacy-focused search engine, we have some tips for using DuckDuckGo search.

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